Thirsty for a new look at beer? Designers Dan Becker and Lance Wilson were, and recently released “” The beautifully designed book presents crisp photographs of nearly 500 cans collected from thirty countries, ranging from the iconic to the obscure to the downright bizarre. “Beer” offers a peek into the last century of beer culture, exploring what was consumed, how it was enjoyed, and why we picked it off the shelf. Kick off your weekend with these refreshing interviews below.
Lance’s answers:
1. How would you describe your work in three words?
Clean, simple and precise.
2. Who is your creative role model?
Fortunately, the people I get to work with every day. A few others include design superstars Ivan Chermayeff, Tom Geismar, and Steff Geissbuhler. I also really admire the work of Frederik Lieberath and Andrew Zuckerman, among others.
3. If you had an extra hour each day what would you do with it?
My body would want me to sleep, but I’d probably end up finding a way to be productive with that extra hour. Most days, that is.
4. What place in the world most inspires you and why?
The halls of the studio in which I work. They’re lined with smart, stunningly beautiful posters.
5. If you could do a different job for a day what would it be and why?
I’d probably be a chef – to have another outlet for being both creative and technical, and to enjoy creating something that I love: good food.
6. What is your favorite homemade gift to give?
Buckeyes. I used to make them with my dad growing up around Christmas time. They are infinitely delicious – particularly around the holidays.
7. What is your favorite object in your home?
The tool that has helped me create things I’m proud of, be inspired, enjoy entertainment, and manage the rest of my life: my iMac.
8. What is the best advice you’ve ever received?
From my college professor Robert Probst: say the most with the least.
9. What websites do you use for inspiration?
I most often turn to my ever growing library of bookmarks on delicious. Between the tagging and the social aspect of the site, I’ve found it to be the perfect place to archive interesting sources and discover things I’d never find otherwise.
10. When do you consider a piece of your work complete?
When I feel completely satisfied with and proud of it.
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Dan’s answers:
1. How would you describe your work in three words?
Simple, bold, direct.
2. Who is your creative role model
Oh there are lots of folks - but Michael Bierut and Douglas Tompkins stand out for various reasons.
3. If you had an extra hour each day what would you do with it?
Read & Reflect.
4. What place in the world most inspires you and why?
Yosemite or Bishop, CA - two unique places that are almost surreal to me every time I see them. It’s nice being somewhere so unfamiliar to my day to day that I always comeback feeling recharged.
5. If you could do a different job for a day what would it be and why?
Probably a chef or a barista – I find the technical aspects of both pretty interesting. And… you have to eat your results.
6. What is your favorite homemade gift to give?
I suppose I like to make cards, although I really want to make jam sometime.
7. What is your favorite object in your home?
I’m torn between A hand-carved gnome my friend’s grandfather made and a woodblock print I recently got from BestMadeCo.
8. What is the best advice you’ve ever received?
My dad has always told me: “If you always try your best, nobody can ask for more, because you’ve got nothing left to give them.”
9. What websites do you use for inspiration?
Sticky Moments, thestrangeattractor, September Industry, and Pitchfork.
10. When do you consider a piece of your work complete?
When I’m proud of what I’ve created.

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