Piers Fawkes has 1228 websites in his RSS reader. He spends 3 to four 4 hours each day reading headlines and content. And lucky for us, he synthesizes it all into 1 trend and innovation blog, PSFK. In addition to sparking ideas with his highly curated, highly trafficked site, Piers and his team of cultural soothsayers consult for global brands, publish trend reports, manage a network of freelance experts and host a slew of idea-generating events around the world. Particularly insightful is report, which features 10 key trends that will impact the retail sector in the next 3 to 5 years. See what inspires the one that inspires the rest of us in Piers’s 10 ANSWERS below.
1. How would you describe your work in three words?
Inspires better ideas.
2. Who is your creative role model?
This week, it’s Nick Denton of Gawker. The recent magazine profiles have given me new direction.
3. If you had an extra hour each day what would you do with it?
Just play with my children instead of sitting in the same room baby-sitting them while I look into a couple of web-enabled screens.
4. What place in the world most inspires you and why?
New York City is a crossroads and a mountain peak. Nearly every other city you have to go and find change – in NYC you get wrapped up in it and become part of it.
5. If you could do a different job for a day what would it be and why?
I would invent considerate things that people need based on the ideas I read on PSFK!
6. What is your favorite homemade gift to give?
Photo-shopped collage of cut outs of the recipient, their friends and family – the crazier it looks, the better its received.
7. What is your favorite object in your home?
My dining table. So much happens on it and around it. It’s where good ideas and good friends gather.
8. What is the best advice you’ve ever received?
“My son, if I could have moved to New York at your age, I would have. Go.”
9. What websites do you use for inspiration?
I have 1228 websites listed in my RSS reader. I spend 3 to 4 hours each day reading headlines and content.
10. When do you consider a piece of your work complete?
What an interesting question, which I can’t answer. Nothing is finalized – it’s all in motion and a state of change. I don’t know what’s going to happen next week – and I find it hard to recall what happened last week.
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